Connected Watch Market

After the watches (and meanwhile the glasses) are the bracelets become the stars of connected objects? One can think, given the explosion of these intelligent accessories in recent months.

Connected Watch Market 1

The wave looks set to continue in 2014, and it is surely no coincidence that the connected bracelets were very popular during the last CES in Las Vegas, which ends on Friday 10 January.

Connected Watch Market

Accessories for sportsmen

The LED bracelets are part of the digital sports watches of the “quantified self” which is currently required in the high tech department. This trend applies to all connected devices that allow you to measure and analyze your personal data (physical activity, sleep rhythm, changes in the state of form) or even share them with other users.

Originally, it was the sports brands that specialized in this niche. This is the case of Nike and its Fuelband, whose latest version, Nike + Fuelband SE was launched last November. This connected bracelet measures the performance of its wearer as well as the frequency and intensity of his physical activity, which he analyzes in real time. It also provides motion reminders, converts effort into points and allows (via its dedicated application available on iOS) to create user groups, to add a dose of challenge.

Connected Watch Market 2

In the register of “trackers” of activity mainly for sports use, we can also mention Up of Jawbone, Flex of Fitbit or the Pulse of Withings, all three available in France since 2013.

Increasingly sophisticated bracelets

At CES show in Las Vegas, manufacturers have introduced new models more mature than others, like the SmartBand of Sony, the Razer Nabu or the Lifeband Touch from LG. These connected bracelets are made to become more than just sports accessories.

The LifeBand Touch from LG, for example, takes over the functions of the Nike + Fuelband SE but goes further and poses as a real complement to the smartphone. Thus, it is able to modify its volume, but also to display the pieces of music that you listen to or to indicate on its screen LED (diode light emitting) the incoming calls. It should be available in France in April, around 150 euros.

Connected Watch Market 3

In the same vein, but this time with two LED screens (one outside and one inside the wrist), the Razer Nabu warns you in case of missed calls, SMS or e-mails received. Its inner screen, more discreet, also allows to consult its messages and other private data. Watches connected just have to stand!

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